This project focuses on a futuristic and visually captivating design direction for the HNGDH website. The concept balances cyber-inspired aesthetics with clean structure, so it still feels usable and intentional.
The design leans into bold typography, high contrast, and large hero moments — but keeps layout rules consistent so the experience stays smooth rather than chaotic.
The look is built around strong contrast, minimal colour hits, and oversized elements that feel “poster-like” inside a website layout.
Hover states and spacing are doing most of the heavy lifting — keeping the vibe futuristic without becoming unreadable.
Even with an experimental aesthetic, the layout stays predictable. That’s what makes the big visuals feel “designed”, not random.
Sections are spaced like a magazine: heavy visual → breathing room → text block → repeat.
Keeping the site expressive without losing clarity. The solution was strict spacing rules and consistent typographic hierarchy, so the experimental parts feel intentional.
The system relies on bold headlines, restrained body type, and a consistent purple accent to tie everything together.
It’s designed to feel like a brand world — not just “a website layout”.
Big type + high contrast sections that feel poster-like
Consistent spacing and hierarchy keep it readable
Built to scale cleanly across devices
Final screens refine spacing, image weight, and typography rhythm so each page feels intentional even when the visuals are aggressive.
The result is a concept that feels futuristic, but still structured enough to ship.
This project reinforced that the strongest experimental visuals still need rules underneath them. When structure is consistent, the wild design choices feel confident instead of messy.
It also helped refine my approach to designing for “vibe”, while still protecting usability.